As part of a brand strategy project, the image is findamental. Poupy, producer of products for mothers and early childhood, has entrusted Yixing Design Pleiadi the study and production of promotional photos and videos for its flagship products. An exceptional documentation, from which ADV campaigns will be developed for printed and social media.
Functionality, navigability, efficiency: these must be respected in the project
Pleiadi International | Yixing is the agency chosen for the definition of the communication strategy of The Italian Way project, a major exhibition-event that will bring together, in Shanghai, the excellence of art, fashion, design, food and Italian wine.
To “symbolically accompany” the Made in Italy, a gigantic reproduction (25 meters long, proportionally wide) of Michelangelo’s …
Atelier Cologne is a niche but reputable perfume Brand
Previous collaborations with Arda, a Chinese brand of kitchen appliances, have once again provided a chance for Yixing to serve Arda as a trustworthy partner, this time to develop a 3D Product video for Arda’s distinguished hi-tech kitchen essential, the Arda Down-draft hood. The active involvement of Yixing covered all aspects of the video production, …
S/S 2013 Photo Shooting
We celebrated, together with over 500 Italians in Shanghai
The brand Artistry is a myth in the field of cosmetics and personal care. We have been contacted by the China Division to elaborate, in a contest, a proposal to localize the China communication for their brand Artistry. Pleiadi International | Yixing participates enthusiastically and proposes a multi-subject strategy in a strictly contemporary story.
The first …
Yixing designed and coordinated the official visit of the Italian President Matteo Renzi to China, which took place at the Italian Shanghai Center in June 2014. During this institutional event, which allowed the President Matteo Renzi to meet up with the Italian Business Community in Shanghai and establish a strong connection with the whole “Italian System” …
SBIT is one of the largest private travel agency in China
Here is the concept we designed and created for Animals Asia’s event in Shanghai in cooperation with Architects Bartoletti&Cicognani
12-14 july: CHINA DIECASTING 2016
Events and exhibitions during the Salone del Mobile Shangai 19 < 21 november
Kiwigold, the passion for fruit
A precious Academy!