Speed Queen

Communication can grow the self-service laundries business

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Self-service laundries are a sharing-economy facility with a new ecological sensibility, using only water and damaging additive-free soaps. Speed Queen, with more than 70.000 laundries in 80 countries around the world and new openings in Europe every day, is a well-established reality in this sector.

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It needed to rethink its communication strategy to grow its business and consolidate the brand awareness among its clients: to do so Speed Queen decided to rely on Pleiadi International ǀ Yixing’s experience, who created the project for the brochure and the photobook and provided the educational training for the Speed Queen sales agents.

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For more information
+39 0547 072728 | M +39 335 6859959 | M +86 131 2794 8556
WeChat: igiturchi | 
 
p.turchi@studiopleiadi.it

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